RURAL ENTREPRENEURSHIP-A KEY TO RURAL REVITALIZATION

Abstract

Rural entrepreneurship is now a day major opportunity for people who live in rural areas. Entrepreneurs are driven to achieve success in their business along with the qualities of a Leader, Manager, Dreamer, Innovator, risk taker, continuous learner, and decision maker & most important to implement all of these qualities into the work. There are a lot of examples of entrepreneurs in North East India who are now called synonymous with ‘Success’. They saw the bigger picture but wisely started their business as a very small unit. Entrepreneurs set the example of turning their dream into reality, but success is not always as easy as it looks.  It is also a fact that the majority of rural entrepreneurs are facing many problems due to the non-availability of primary amenities in rural areas of developing states like Manipur. Lack of education, financial problems, and insufficient technical and conceptual ability it is too difficult for rural entrepreneurs to establish industries in rural areas. This paper makes an attempt to find out the level of emotional intelligence towards rural entrepreneurship in Senapati District of Manipur. The findings of the research activity could help policy planners to enhance the economics development of rural entrepreneurs in Senapati district of Manipur, India.