THE USER INTERFACE AND USER EXPERIENCE DILEMMA IN DIGITAL PAYMENTS: A CUSTOMER-FOCUSED ANALYSIS

Authors

  • Ramanatha A, Mallika S Department of Commerce and Business Administration, Kukke Subrahmanyeshwara College, Subrahmanya, Karnataka

Keywords:

user interface (UI) , user experience (UX), digital payments, cybersecurity, Mobile ,Wallets Customer, online , Payments, Biometrics, channels, phone, SMS, email. The integration of the Internet of Things (IoT)

Abstract

This article examines the significant difficulties people encounter while using digital payments and how these difficulties may affect user interfaces and overall user experiences. Given the growing significance of digital payments in contemporary financial transactions, it is critical to comprehend end-user viewpoints and pinpoint opportunities for procedure enhancements. This paper analyzes user difficulties using a customer-focused approach, talks about how bad user experiences affect adoption rates, and suggests ways to close the gap between user expectations and digital payment systems.

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How to Cite

Ramanatha A, Mallika S. (2024). THE USER INTERFACE AND USER EXPERIENCE DILEMMA IN DIGITAL PAYMENTS: A CUSTOMER-FOCUSED ANALYSIS. EPRA International Journal of Multidisciplinary Research (IJMR), 10(3), 71–76. Retrieved from http://www.eprajournals.net/index.php/IJMR/article/view/3937

Issue

Vol. 10 No. 3 (2024): EPRA International Journal of Multidisciplinary Research (IJMR)

Section

Articles